Why Every Good Marketer Needs A Good Printer
As a print and design company who have been in the business for 11 years, Fine images have worked with many marketing companies. When the relationship is a good one, it’s an invaluable partnership. A true partnership means working closely together from the early stage of a project. We keep up to date on new print products, giving you access to a bigger pool of options to present to clients.
Marketing agencies have a tough job both presenting themselves to new clients as well as delivering their carefully thought out marketing strategies into bright, shiny leaflets, folders, posters and direct mail and there are lots of ways Fine Images can help.
We have some great ideas for business cards to give you a head start on the competition. We’ll help with design, colours, cutouts and paper specification. Your business card says a lot about you as a professional, your attitude to your business, how invested you are in the way things are presented – all subtle cues to how much value you can add to your clients. Don’t make the mistake of dashing off a quick batch on flimsy, badly produced business cards – it will make the difference between making a lasting impression and being overlooked.
In the new business pitch stage, a marketing agency will in all likelihood be up against at least two other competitors and to have their creative ideas brought to life in large picture boards can really make their presentation stand out. Fine Images use the latest photo quality large format printers producing high quality creative ideas.
Once the pitch is won, having a good print and design partner on board will make the world of difference. Creative briefs need to be quickly understood by your print partner along with a strong feel for the quality of print production required to keep the project at the right standards while meeting the quoted budget. Fine Images have often been able to provide marketing agencies with a higher specification, better suited print product than what has been suggested – we know what products are going to be the best fit. Sometimes a print specification just isn’t going to work – a folder that has the wrong type of pocket or no space for a business card, the wrong paper weight on a brochure, an intricate fold to make the piece really stand out, a standard direct mail piece when there’s a ‘blow them away with the magnificence of it’ alternative!
We’ve been known to save the day with a last -minute typo spotted just in time! If you’ve ever been given A6 artwork for an A5 print, you’ll know how important it is to have someone watching your back and saving you costly mistakes on printing the wrong artwork.
Part of the Fine Images service is to deliver print as a white label directly to the client. It’s a mark of the trust our marketing clients put in us to make sure that what we have produced is right first time and delivered on time to their customers door.
Keeping a flow of new opportunities is important for any business. With exhibition season coming up in September, we’re already helping our marketing agency clients put together their stand artwork, brochures, flyers, badges, pull up banners and promotional items. We can provide novel ideas for branding items to give to exhibition visitors.
Marketing agency client quote: “Brilliant company to work with. Efficient, can do attitude. Everyone was really pleased their new business cards. They arrived much faster than expected and were much better quality than expected. Looking forward to doing more business with them”
As a marketing agency, keeping the right plates spinning in the right way is hard enough. Let Fine Images help by providing you with the perfect print solutions. Give us a call now to discuss your next big pitch or print requirements.